What is a /sustainability page?

Understanding the concept.

What is a /sustainability page?

Most websites have a /about page like this one where visitors can find background about the person or business.

A /sustainability page lets visitors know how your company thinks about sustainability, and what they should interact with your brand’s vision.

Why have a /sustainability page?

Being responsible about sustainability and environment is an important issue to a growing number of people.

Every year, tens of millions of tons of packaging are being landfilled in the US alone. Non-renewable resources are being extracted at unprecedented rates and polluting our most beautiful natural habitats from our beaches to the top of our tallest mountains.

Consumers want to support companies that are making sustainable strategies a priority. Having a /sustainability page helps people know you care.

How do we join?

It’s easy! Add a page to your site at domain.com/sustainability. You can also redirect that URL to an existing page on your site.

When the URL is ready, submit your page here.

What should our page include?

Slash Sustainability is about progress not perfection. It’s better to have something than nothing. Keep it simple at first, you can always improve your page over time. Consider including any or all of the following information:

  • Disposal instructions for how to recycle, compost, or reuse your packaging.

  • Materials your packaging is made from.

  • Certifications or standards that your packaging adheres to such as FSC/SFI, compostability, etc.

  • Your company’s philosophy and progress towards packaging sustainability.

  • Sustainability global recognitions and certifications.

How can I support Slash Sustainability?

Slash Sustainability is a free project.

The best way to support Slash Sustainability is to ask your favorite brands and businesses to join by sending them a message via email or social networks. If you work at a company that envision sustainability, help create a page and submit it to the directory!

Can any company join?

Slash Sustainability is only for businesses that sell sustainable products.

Who is behind this?

Mahmoud Ait Elkatab

Hi! I’m Mahmoud Aitelkatab. I’m the creator of Slash Sustainability.

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